I have been involved in the accounting profession since 1985 and have had a fondness for the topic of fraud since then. Over the years, I have seen all kinds of hypes come and go. Often these were accompanied by doomsday scenarios. Consider, for instance, the millennium bug: the story of a disaster that didn't come. Computer systems would crash at the turn of the year 1999/2000 due to careless programming. But ATMs would also stop working, medical equipment would fail, and closer to home: our phones and televisions would stop working. Fortunately - apart from relatively minor incidents - all was not too bad and the year 2000 could be ushered in with a glass of champagne without a care in the world.
Or take the initially unprecedented rise and growth of internet companies at the end of the last century that led to the ‘internet bubble’ that largely burst afterwards. While the internet has led to successful new companies such as Amazon and BOL, how many companies have gone under? Companies that went public for sky-high sums without ever making a penny of profit. In the Netherlands, the rise and fall of Worldonline - a company that brought Nina Brink great fame - symbolises the internet soapball.
With the example of the internet bubble, I do not deny that the internet has shaken up market relations and business models have changed. Some online shops are causing vacancy in shopping streets. Shop staff who gave personal advice have been replaced by ICT people who can build and maintain a website. Algorithms that track customers and encourage them to buy products through websites have become more important than advertising flyers in the letterbox. But in essence, it is still about selling products and services. That was so in the old economy and is still so in the new economy. For instance, electric cars remain essentially means of transport just as solar panels are just a means in the energy supply. Bitcoins have the function of a means of payment and are therefore not essentially different from a dollar, yen and euro.